NSW Government
Communities & Justice
Challenge
The Department of Communities and Justice’s goal is to ensure everyone is aware of their right to access justice and other help for families and to strengthen the promotion of early intervention and inclusion. They needed an ongoing suite of visual content captured with sensitivity which delivered key messages about those services and programs. The recruitment of new staff and strategic partners also needed to be addressed.
Approach
Leaning heavily on our journalism roots and working with close guidance from the department’s communications team, our approach was to listen and engage with our subjects in authentic conversation, drawing unique narratives while remaining on message.
Services
Creative
Drone
Filming
Editing
Captions
Deliverables
A series of short films in various aspect ratios for social media platforms and web.